The African fashion scene is a fast growing empire, with various brands across various countries, gaining worldwide recognition. Streetwear as a fashion genre is in turn impacted by this budding growth. Brands like Our Motherlan, Free The Youth, Ashluxe to mention a few.
We are introducing our Brand Spotlight section, with the sole intention of promoting new and growing brands in the streetwear space, owned by people of the black race.
The Ghanaian fashion scene is a going through a growth surge. Despite the fact that some brands have made a name for themselves locally and internationally, there are so many creatives and fashion brands doing exceptionally well for themselves, but not having the spotlight on them just yet. A breakout brand that has emerged on the scene is none other than De-Novo.
De-Novo which stands for “From New” is a young streetwear brand ready to take over the nation, continent and eventually the world. Entering the budding streetwear scene with their amazing designs, they have slowly built up a fan base. With a lineup of streetwear staples, ranging from graphic tees, baseball hats, bags and much more, the brand is literally "building the future" - the brand tagline..
They have consistently carried thought-speaking messages in their clothes since their vision is empowering the youth through their fashion pieces. De-Novo might be relatively new but they are here to stay. Follow them on Instagram, connect and join the movement.
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